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Here is how we work SEO (Search Engine Optimization) at Transformation Marketing in Lincoln, Nebraska, step by step. Step 1: SEO Audit of Current Website Comparison of Competitors Install Google Analytics on Site Step 2: Fixing Issues on the Website Create Keywords for Each Page Install a blog and begin creating content Step 3: Integrate… read more

We’ve had businesses tell us before that they don’t want to be on social media because they don’t want to open themselves up to be ridiculed online. Well, for two reasons, that shouldn’t be how you think. 1. People are going to say what they want online whether you’re there to join the conversation or… read more

1. Increase your Traffic The most important reason to blog is Search Engine Optimization. Blogs can help improve your SEO with frequent and relevant content, helping you gain organic ranking. 2. Connect with your Audience Allowing your clients to get a sneak peak into your company can help get them more connected with your company,… read more

The goal of pay-per-click advertising (also known as PPC) is to get your ad viewed by a targeted audience based on their online searches or online profile. This is done by bidding for keywords that potential customers may be searching. The higher the bid, the higher the ad gets placed on the list of sponsored… read more